State of Medical Communications 2025: Insights for Medical Affairs Leaders
This data-driven white paper explores the priorities, pain points, and emerging capabilities reshaping Medical Communications Based on feedback from leaders across Medical Affairs, it uncovers trends...
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Insight Drop: How XR and Storytelling Are Rewriting Medical Education
Medical Communications isn’t about clarity, it’s about impact In the latest episode of Transforming Medical Communications, host Wesley Portegies sits down with Sabrina Guigan, Medical...
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What Do High-Performing Medical Affairs Teams Invest In?
Medical Communications has officially graduated from support function to strategic powerhouse In 2025, high-performing Medical Affairs teams aren’t just distributing content—they’re enabling...
Read MoreBeyond Impact Factor: How Pfizer Measures Real-World Engagement
In this episode of Transforming Medical Communications, Wesley Portegies is joined by MedComms strategist, JR Meloro, to discuss why mastering smarter metrics is no longer optional for Medical...
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3 Reasons Why Great Medical Communications Plans Fail
Even the best strategies can fall apart on the way to execution In our work with Medical Affairs leaders across the globe, we see the same pattern again and again: strong plans, smart people, and...
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Selling Social Media to Skeptics: The Medical Affairs Playbook
Many Medical Affairs leaders remain understandably hesitant about social media, citing regulatory concerns, resource constraints, or doubts about HCP engagement But as digital opinion leaders shape...
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NexGen Joins the MedComms Experts Family
MedComms Experts is proud to welcome NexGen Healthcare Communications to the MedComms Experts family NexGen is a UK and US-based creative medical communications agency with a reputation for...
Insight Drop: Strategic Thinking Over Execution: Redefining Agency Value in MedComms
Episode Summary Execution is everywhere in Medical Communications, but is your agency helping you think In this solo episode of Transforming Medical Communications, host Wesley Portegies draws...
Listen NowInsight Drop: The 3 Trends Shaping MedComms in 2025
Episode Summary MedComms is overdue for a reboot Static PDFs Oversized decks Siloed teams No feedback loops These outdated practices are slowing teams down and wasting valuable resources In this...
Listen NowMedical Affairs Is Winning on Social—Here’s How
Episode Summary Medical Affairs is evolving, but are we evolving with it In this episode of Transforming Medical Communications, host Wesley Portegies sits down with Kimberly Eskridge-Rose, a...
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