The Human Side of Medical Communications: Building Trust
Episode Summary In this episode of the Transforming Medical Communications podcast, host Wesley Portegies is joined by Nazan Artun to dive into the role of creativity and adaptability in Medical...
Listen NowHow to Tailor Your Medical Communications for Maximum Impact with Claire Liu
Episode Summary In this episode of the Transforming Medical Communications podcast, host Wesley Portegies is joined by Claire Liu to dive into the complexities of Medical Communications, discuss the...
Listen NowMeeting HCPs Where They Are: The Rise of Med Info Websites
Episode Summary In this episode of the Transforming Medical Communications podcast, host Wesley Portegies is joined by Hiren Patel to discuss how innovation and collaboration can transform Medical...
Listen NowFrom Compliance to Creativity in Medical Communications with Andrea Lacasia
Episode Summary Welcome to the Transforming Medical Communications podcast brought to you by MedComms Experts I am your host, Wesley Portegies This podcast explores the dynamic landscape of Medical...
Listen NowRevolutionizing KOL Engagement: The Future of Medical Science Liaison Interactions
Medical Science Liaison (MSL) presentations face a critical challenge Traditional slide decks often fail to captivate Healthcare Professionals (HCPs) and hinder meaningful scientific exchanges The...
Read MoreCross-Functional Collaboration in Medical Affairs with Caroline Ojaimi
Episode Summary Welcome to the Transforming Medical Communications podcast brought to you by MedComms Experts I am your host, Wesley Portegies This podcast explores the dynamic landscape of...
Listen NowThe Challenges of Medical Communications in the Digital Age With Ana Bozas
Episode Summary Welcome to the Transforming Medical Communications podcast brought to you by MedComms Experts I am your host, Wesley Portegies This podcast explores the dynamic landscape of Medical...
Listen NowUnlocking the Potential of MSLs in Engaging HCPs: Learn from Michael Moore
Episode Summary Welcome to the Transforming Medical Communications podcast brought to you by MedComms Experts I am your host, Wesley Portegies This podcast explores the dynamic landscape of Medical...
Listen NowWhy Scientific Stories Beat Dry Data (And How to Craft Compelling, Data-Driven Narratives)
Medical Science Liaison (MSL) interactions register as one of the least-favored sources of Medical Information for healthcare professionals (HCPs) today That’s true despite the incredible wealth of...
Read MoreThe Field Medical Director’s Guide to Developing Strategic, Conversation-Driving HCP Questions
Smart, strategic questions are at the heart of truly effective and engaging MSL-HCP interactions But figuring out how to craft those smart, strategic questions is a skill in and of...
Read MoreOptimizing Medical Communications: Insights from Amanda Borrow
Episode Summary Welcome to the Transforming Medical Communications podcast brought to you by MedComms Experts; I am your host, Wesley Portegies This podcast explores the dynamic landscape of medical...
Listen NowThe Impact of Storytelling in Field Medical Settings: Lessons from Audrey Carnevale
Episode Summary Welcome to the Transforming Medical Communications podcast brought to you by MedComms Experts; I am your host, Wesley Portegies This podcast explores the dynamic landscape of medical...
Listen NowYour Guide to Solving the Top 6 Medical Communications Challenges
Are your medical communications strategies struggling to break through the noise and engage time-strapped HCPs In today’s complex and rapidly changing environment, Medical Affairs teams must...
Read MoreImproving Patient Care Through Medical Communications: Rebecca McCracken’s Perspective
Episode Summary Welcome to the Transforming Medical Communications podcast brought to you by MedComms Experts; I am your host, Wesley Portegies This podcast explores the dynamic landscape of medical...
Listen NowUnlocking the Power of Omnichannel in MedComms: Insights from Jennifer Ghith
Episode Summary Welcome to the Transforming Medical Communications podcast brought to you by MedComms Experts; I am your host, Wesley Portegies This podcast explores the dynamic landscape of medical...
Listen NowHow to Drive HCP Engagement Using the Art of Scientific Storytelling
Your Field Medical team works hard to develop and nurture a robust network of healthcare professionals, disseminate the latest scientific data and position your organization as a valued and trusted...
Read MorePutting Patients First: The Impact of Medical Affairs Featuring Linn Southall
Episode Summary Welcome to the Transforming Medical Communication podcast brought to you by MedComms Experts; I am your host, Wesley Portegies This podcast explores the dynamic landscape of medical...
Listen NowMedComms from a KOL Perspective: A Conversation with Dr. Drew Provan
Episode Summary: Welcome to the Transforming Medical Communications podcast brought to you by MedComms Experts This podcast explores the dynamic landscape of medical communication strategies,...
Listen NowThe Power of Integrated Medical Communications: Perspectives from Sissy Easo-Joseph of GSK
Episode Summary: Welcome to Transforming Medical Communications, a podcast by MedComms Experts, where we talk to the biggest and brightest names in the medical field to find out how they’re...
Listen Now5 Steps to Unlock MSL Success with Innovative Content Formats
As a Field Medical Director, your goal is to equip your team of MSLs with the training and materials they need to deepen their connections with the healthcare professionals (HCPs) and key opinion...
Read MoreThree Steps to Make Your HCP Engagement Platform a Go-To Resource for HCPs
HCPs are overwhelmed with more data they can possibly consume in their waking hours, much less their working hours To that end, the success of your HCP Engagement Platform lies not only in the data...
Read MoreHow to Develop the Content Your HCP Audience is Looking For
Our industry has generally followed the same formula when developing content for online educational platforms, also called healthcare professional (HCP) engagement platforms Instead of letting HCP...
Read MoreMedical Communications Maturity Assessment
Do you want to learn how sophisticated your medical communications program is, and what steps you can take to level up Take our self-assessment below to learn more Your results will include...
Read MoreHow Storytelling Facilitates Impactful Conversations Between MSLs and HCPs
When healthcare professionals rank the importance of various scientific information sources, medical science liaisons receive surprisingly low ratings It’s not that medical science liaisons are...
Read MoreMAPS Webinar – Beyond Journals: Leveraging the Power of Publication Extenders for Medical Communications
Information overload is a well-known issue for your HCP audience It’s nearly impossible for physicians to stay on top of all the scientific data and educational content they need to do their...
Read MoreAssess Your Communication Strategy Performance
You need to track and measure your communication strategies to optimize for best results However, just compiling data won’t give you the insight you need, especially in a complex and sensitive...
Read MoreDeath by PowerPoint is Avoidable. Here’s How.
If you want your audience to engage with your educational content, whether it’s in an internal training scenario or a face-to-face interaction between medical science liaisons (MSLs) and healthcare...
Read MoreHow Metric Sets Enable You to Measure the Impact of Your Medical Communications
Your goal is to make medical communications impactful to your HCPs — so much so that they make changes in their daily practice that lead to better patient outcomes The communication strategies...
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